Coast and Valley
An identity and Squarespace website for a California-themed wine bar in the heart of Brooklyn. We used the logo designed by co-owner Eric Hsu as a jumping off point, and then we created a color palette and border system that riffs off of the many shades of a California landscape. We also developed a clean font system that helps to organize the detailed menu of over 100 wines that are organized by region.
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley1-scaled.jpg)
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley2-scaled.jpg)
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley3-scaled.jpg)
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley4-scaled.jpg)
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley5-scaled.jpg)
![](https://rebeccapollock.com/wp-content/uploads/2020/04/coast_and_valley6-scaled.jpg)